GTMS + Salesloft
Salesloft is an enterprise sales engagement platform with cadences, call recording, deal intelligence, and CRM sync. GTMS adds the signal layer that tells reps which prospects to sequence and when to start.
Salesloft is one of the most established sales engagement platforms in B2B. Its cadence engine, Rhythm AI for prioritization, Conversations call intelligence, and deep CRM integration make it the default choice for enterprise revenue teams. SDRs use cadences to structure outreach. AEs use deal intelligence to manage pipeline. Revenue leaders use forecasting to call the quarter.
GTMS solves the problem Salesloft cannot: knowing who to put into a cadence and when. Salesloft executes sequences. GTMS detects the buying signals that should trigger those sequences. By monitoring 44 signal types in real time, including LinkedIn activity, job changes, hiring patterns, and competitor engagement, GTMS surfaces the contacts most likely to respond right now. It also provides native LinkedIn automation as a first-touch channel before Salesloft's email and call cadences take over.
How Salesloft + GTMS Work Together
Example Workflow
A Director of RevOps at a target account just posted about evaluating new sales tools. GTMS detects the signal, scores the contact, and flags them as high-intent
GTMS sends a LinkedIn connection request with a note referencing the evaluation post. The prospect accepts within 24 hours
Contact is enrolled in a Salesloft cadence. Day 1: personalized email with signal context. Day 3: phone call. Day 5: follow-up email with a relevant case study
Reply comes in. Salesloft logs the conversation, Conversations records the discovery call, and the deal enters pipeline with full signal history attached
Enterprise sales teams running Salesloft cadences who want to stop enrolling cold lists and start triggering sequences based on real buying signals. Especially effective for teams where the first touch needs to feel researched, not templated.
Salesloft and GTMS solve different halves of the outbound problem. Salesloft is built for structured execution: cadences, calls, and deal management at scale. GTMS is built for intelligent timing: detecting when a prospect is ready and making the first move via LinkedIn. Together they close the gap between 'run a cadence' and 'run the right cadence at the right time.'
Try GTMS alongside Salesloft
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